BAGGU – Our Day One Faves Since 2019
Kia ora e hoa mā,
It’s hard to believe it’s been over five years since we first welcomed BAGGU into our little store here in Raglan. Since 2019, we’ve been proud to be one of the original BAGGU stockists in Aotearoa — yep, way back before it was everywhere, we were already head over heels.
Why BAGGU? Well, their kaupapa is one we’ve vibed with from the get-go. They’re all about making life more playful, colourful, and sustainable — simple, well-designed pieces that actually do what they’re meant to (shocking, we know). Their roots are in waste reduction — originally tackling the plastic bag problem with their iconic reusable bags. But they’ve grown that mission into something even bigger, with sustainability woven into every part of what they do now.
Their mahi is intentional, thoughtful, and full of aroha for Papatūānuku. Their sustainability team? It’s not just a tick-box title — it’s a crew from across their entire business, working together to keep doing better. We love that.
And the products? Honestly, we’re obsessed. From the puffy laptop sleeves that feel like a hug for your tech, to the classic original Baggus, to the mini + medium crescent bags, pillowcases, socks (yes, socks!!), and now new goodies like the phone slings, bucket hats, and their dreamy seasonal prints — every piece adds that little pop of fun and function to everyday life.
Having BAGGU in-store brings a smile to our faces (and to yours too, we see it!). Their stuff flies off the shelves, and we don’t blame you — it’s the perfect mix of practical + pretty, and it makes doing life just a bit more joyful.
We feel super lucky to have had their backs from day dot. Ngā mihi BAGGU, we’re stoked to be on this journey with you.
Come say kia ora in store and check out the latest drop — the prints are too good to miss!
With love,
The whānau at Everyone’s Store, Raglan
xx